Marketing Strategy Implementation

Having a challenging, yet realistic, marketing plan is essential for your firm’s long term success. Implementing that plan is critical. Often, implementing your marketing plan is the most difficult aspect of the marketing program. It is easy to get caught up in the day to day details of operation and production, which puts marketing tasks on the back burner.

A good marketing plan must be consistently implemented, monitored and continually updated. Your marketing plan today is probably different from when you first started marketing. If you are successful in your implementation, it will continue to change in the future as you respond to changes within the market and the economy. To learn more about how we can help you create a marketing plan, click here.

Key Benefits

• Hiring an outside consultant to monitor plan implementation ensures your marketing program stays on track and maximizes your efforts.

Capabilities

The PRISM Group’s services typically include meeting with the key staff on a monthly basis to conduct a marketing meeting. At a minimum, the following would be discussed at every marketing meeting:

• Reviewing what has been accomplished during the month
• Establishing what will be planned for the following month
• Developing specific tactics to target, meet with, and win new clients
• Assigning responsibilities to your firm and PRISM Group as appropriate
• Developing proposal and presentation strategy

858- 551-6059 / 1-888-390-0186 or  kfraser@prismonline.com Copyright © 1997-2002 PRISM Group